Copywriting & Content Strategy

For Outdoors, Hospitality, and Wellness Brands

I provide engaging, customized copy that attracts customers to you, again and again.

Are you…

Launching a new business and need a complete digital workup?

Established in your business but need a website refresh or social media TLC?

Just exhausted by the size of your to-do list and don’t have the time or energy to think about coming up with content?

I got you!

Business owners and entrepreneurs know that keeping the operation running takes sooo much work and juggling moving pieces.

The most obvious but most crucial piece of all, telling people about your business, is often the most daunting — marketing encompasses so many different things that knowing where to start can feel impossible and overwhelming.

You’ve probably heard by now that having a clear brand voice will help you stand out in a competitive industry, but it can be confusing to narrow down your brand identity and figure out who your ideal clients are. Isn’t everyone an ideal customer? (Spoiler: Not exactly.)

Having the right copywriting for your websites, blogs, and emails should:

  • Show your brand personality and what you’re about

  • Demonstrate that you know what you’re talking about and can be trusted

  • Feel like a conversation between you and your customers, not cringey

  • Save you time, money, and stress

What You Can Look Forward To

When You Invest in Copywriting

  • Recognition as an Industry Expert

    People really want to know who to trust, especially when it comes to who we do business with. Crafting your message with your customers’ values in mind is key.

    All copy is produced by me, a human, after careful research and thorough fact checking so that your readers can rely on trustworthy information.

    In this age of A.I., position your business as one that consistently offers high quality, vetted, and researched copy in all of your content.

  • Content With A Purpose

    No more searching “content schedules” or “what to post on Instagram” or browsing through thousands of listicles on Pinterest to try to find some inspiration.

    Together with my research + your insight we’ll identify your ideal audience and how you can attract customers that will connect the most with what you have to offer.

    Writing copy should start with what you value and get to the Why of your business, not just what’s trendy or easy to post.

  • Build Loyalty & Community

    If social media went dark tomorrow, what would you do?

    Position yourself as a brand that is trustworthy and reliable by providing informative content like blogs and email newsletters, regardless of what is happening on social media.

    Let people get to know you. With so many different offerings on the market, having a personal touch and showing that you understand and look out for your customers sets you apart and builds trust.

Fill Out A No Pressure Interest form

When you invest in professional copywriting services, your content is crafted with purpose and presented in a way that customers get to know the values behind your brand. It’s more than hashtags, SEO, and keywords.

In today’s world, people want to do business with brands they can trust. They want to support brands that believe in the same ethics and values that they believe in. It’s more important than ever for people to feel good about who they give their money to.

It’s not just about what you offer, it’s about who you are.

That’s why every copywriting project starts with careful research: about your brand, your values, and who your customers are and what they value. This makes it easy to create content that will attract those wonderful clients and customers who share your values and spark lasting relationships.

Even as customer expectations ebb and flow, you will still have a connection to your audience because you’ve shown that you get their values.

FAQ

  • After our initial call, I will send you a proposal outlining what we discussed and what services would benefit you the most.

    Once we agree on the scope of the project and your deposit is paid, I get to work!

  • While it will vary on the complexity and scope of the project, I provide the first round of copy within 2 weeks of receiving your deposit.

  • After the final edits, I'll send you the finished copy as a Google Doc.

    It will be formatted so you can easily copy and paste it into your website or marketing software.

    If web design isn't your jam, I am happy to provide that service for an additional fee.